The Pixel Project was founded as an effort to fight violence against women. Currently they’re aiming to raise $1 million to be shared between the USA’s National Coalition Against Domestic Violence and Malaysia’s Women’s Aid Organisation via a groundbreaking online micro-donation fundraiser in which a 1-million pixel mystery collage of 4 to 6 globally known Celebrity Male Role Models will be unveiled as donors “buy” each pixel for US$1.00. True Blood’s Alexander Skarsgard is one of 5 nominees selected as a celebrity male role model for this cause!
Voting is open until June 17 and Alexander Skarsgard fans are invited to key in their vote and sign the online petition here: http://bit.ly/PixelVote.
The two nominees with the most votes will be sent the polling results and the signed petition to invite them to donate JUST 45 MINUTES of their time to have their picture taken for the collage and to join the global community in saying “It’s time to stop Violence Against Women. Together.”
The superstar nominee who accepts the invitation will be revealed through the Pixel Reveal fundraiser which is currently scheduled to be launched in October 2010.
Alex is currently leading in the polls and the petition signature numbers and Team Alex hopes to keep him there right until the campaign’s closing date!
For more information about The Pixel Project, please visit the official site here.

May 29, 2010 05:14 PM | by